What Is Search Engine Optimization (SEO) And How Does It Help To Generate Traffic?


This is the process of improving the organic (or free) traffic to your website by optimizing it to rank higher in search engine results pages. Websites, blogs, and infographics are all channels that benefit from SEO.

In order to increase qualified visitors to your website, you may use SEO in a variety of methods. Among them are:

On the SEO front, this form of optimization focuses on all of the content that is “on the page” while visiting a website. You can answer questions for readers and rank better on the search engine results pages (SERPs) that create those inquiries by searching keywords for their search volume and intent (or meaning).

Off-page SEO: When optimizing your website, this sort of search engine optimization focuses on all of the “off-page” operations. “What activity off my own website can have an impact on my ranking?” You might inquire. Inbound links, often known as backlinks, are the answer. The quantity of publishers who link to you and their proportional “authority” will influence how high you rank for the keywords you care about. You may gain the backlinks you need to get your website up on the correct SERPs by networking with other publishers, guest posting on their websites (and referring back to your website), and creating outside interest.

Search engine optimization that focuses on the backend of your website and how your pages are coded is known as technical SEO. Image compression, structured data, and CSS file optimization are all examples of technical search engine optimization that can improve your website’s loading time, which is a key ranking factor for search engines like Google.

Sat400 4 months 2022-05-24T12:32:18+00:00 0 Answers 10 views Beginner 0

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